by G3 Team | Nov 13, 2019 | How-to Guides, Press Relations, Startup Marketing
Good press can be one of the biggest drivers for startups looking to grow their user bases, and as a result, a pretty important component for success. Here’s 10 tips on how to effectively communicate with the press and get great PR. 1. Know What’s Newsworthy Before...
by G3 Team | Oct 8, 2019 | How-to Guides, Press Relations, Startup Marketing
Marketing your startup as the second coming of ‘Apple’ is tough. Not only are you facing high expectations, but also a long line of fellow dreamers ahead of you. So how does your product make it past the mile long queue? “My startup is the greatest thing coming out of...
by G3 Team | Oct 2, 2019 | Events, How-to Guides, Press Relations, Startup Marketing
Are you planning for a shining debut at a startup conference, something like Korea Blockchain Week 2019 perhaps? Great. Undoubtedly, participating in a conference can be an opportunity for startups to let the crowd know about your brand. However, far too many go...
by G3 Team | Aug 14, 2019 | How-to Guides, Press Relations, Startup Marketing
“I can’t tell you how many times we’ve met with early-stage companies, and they start by telling us their big vision. They say, ‘This is what we’re about and what we want to change.’ But when we ask them what they actually do, they can’t tell us. If you can’t answer...
by G3 Team | Aug 7, 2019 | How-to Guides, Press Relations, Startup Marketing
Press coverage is difficult to obtain, especially for startups. But once achieved, it can prove to generate great results: building your brand, connecting with key stakeholders and growing your business. A few weeks ago, I was a panelist at Startup Stadium’s Market...
by G3 Team | Aug 27, 2018 | How-to Guides, Inside G3, Press Relations, Tech PR
You might think that a company, which executives spent nearly a decade at PR and marketing firms would immediately and unabashedly say, “yes, absolutely, hire us now!” The reality, as usual, is more complex. Generally, you should consider hiring an agency only...
